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Nielsen ratings are very important to both advertisers and television programmers because the cost of television advertising time is based on this rating. A show's rating is the number of households in Nielsen's sample tuned to that program divided by the number of television-owning households- 115 million in the United States. A show's share of the viewing audience is the number of households watching that show divided by the number of households using TV at that time. That is, ratings consider all TV-owning households whereas share considers only households that actually have the television turned on at the time. Ratings and share are usually given together. For example, suppose that one hour on Sunday evening showed the following ratings/shares for the major broadcast networks:
Network Program Rating/Share NBC Sunday Night Football (played on Thursday) 13.6/22 CBS Big Brother 12 4.6/8 ABC Wipeout 3.1/5 FOX Bones 2.9/5 The CW The Vampire Diaries 2.0/3 1.
1) if one rating point represents 1 percent of TV households, how many households were watching football that evening? How many households were tuned into The Vampire Diaries ? (AACSB: Communication; Analytical Reasoning)
2.) What total share of the viewing audience was captured by all five networks?
Illustrate what growth strategy does live nation appear to be utilizing. Illustrate what competitive advantage do you think live nation has.
The Task: Millions of employees have lost their jobs due to Downsizing. At the same time, many organizations are complaining which they cannot find out qualified people to fill vacancies. Discuss these apparent contradictions.
A serial entrepreneur who has previously started seven businesses (three of which were huge successes, whereas four failed, losing entire investments).
Administrative costs are allocated between branded production and private-label production according to their respective percentages of total revenue generated
A offers a three-day rate of $478 and a nine-day rate of $410, and B offers a four-day rate of $456 and a seven-day rate of $424. Annual holding costs are 30 percent of unit price
Evaluate problems in operations and identify approaches to overcoming them. Critically evaluate operating plans and identify areas for improvement. Justify, implement and evaluate changes to operations in line with modern approaches.
What is the sample value of the test statistic. A random sample of 100 European professional soccer players has an average age of 27 years and a SD of 4 years
Nancy also revealed a problem with her right wrist. Elucidate what is causing or contributing to the delays in release of information requests.
An example would be the total dollar value of all the change setting in piggy banks across the United States. Please do not use this example also please Show steps.
The key drivers of demand in the hotel industry. The projected value of global travel over the next decade. The three fastest growing markets for visitors from the US
Illustrate what kinds of influence would be appropriate for building a stronger relationship with that person.
Write the equations representing this information. b. Solve the problem graphically for the amounts of each food that should be used.
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