Buyers use to evaluate performance of sales offerings

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Reference no: EM132084010

The text describes the Two Factor Model that buyers use to evaluate the performance of sales offerings (Figure 3.4)

With this information in mind, explain two actions you would take during the selling process to assure you are delivering the "delighters" that will highly influence the sale and explain why you selected these two specific action steps.

Reference no: EM132084010

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