Briefly describe volkswagen emissions scandal

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Briefly describe Volkswagen’s emissions scandal and provide background on the company and automobile industry. Do you think Volkswagen’s brand reputation was severely damaged by the emissions scandal? How about its brand equity? Discuss what brand equity is, and how Volkswagen’s brand equity will be impacted. How should Volkswagen handle the emissions scandal in an ethical way? Discuss the related ethical issues from both consumer and brand manager perspectives. Address the following questions in a well-integrated case assignment. Companies often have several policies on time away from work. What are some examples of time away from work policies found in private-sector organizations today? Provide employer names from your research. Discuss how FMLA fits in with other company leave policies at King. Some employers only have one Employee Time-Off Policy. Would it be better for King to have one “time off” policy (e.g., allowing a set number of days missed regardless of reason) instead of individual absenteeism, sick-days, vacation, short-term leave, long-term leave policies, FMLA, and other policies granting time away from work? Why? Support your response with research.

Reference no: EM131442331

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