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In this Case Study, you will research an airline company and determine its business strategy. Be sure to include research on their business strategy. Write a one-page (250-word) paper to include the following:
A brief explanation of Porter's generic strategies
Identification of the strategy US Airways uses
Examples and justification to support the strategy chosen CSU requires that students use the APA style for papers and projects.
Taylor's advances and whether it means it was justified. Discuss which courts you thought was right about this case. Support your position
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Build shareholder value through related or unrelated diversification strategies.
Describe the situation facing the firm at the time of the case. This should comprise the major issues facing the company and the decisions that need to be made
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