Best retail strategy for a gerber

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Reference no: EM131019138

What would be the best retail strategy for a Gerber-like company focusing on organic baby cereals from German technology that want to enter into the US market? Specifically California and the southern regions since it has high volumes of Hispanic women as well as high birth rates. According to a survey, mothers prefer to shop from a retailer followed by wholesale clubs.

Reference no: EM131019138

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