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A marketing discussion question. It needs to be at least 200 words. All questions need to answered.
Discussion: Pricing-One of the 4 P's
Being up to date with current events is an important part of becoming a business professional. In marketing, it is part of an important responsibility to continuously scan the external environment for opportunities and threats. Execute the following steps to successfully complete this Discussion on the pricing component of the marketing mix:
Step 1: Choose a current events article on pricing from the KU Online Library or from:
Step 2: Cover the following topics in your Discussion answer in essay format:
Describe a consumer product pricing distribution scenario of your choice, using a buy/sell box to support your illustration. You should show mark-ups (%) for the manufacturer, distributor and retailer
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