Bargaining power of buyer is greater than that of supplier

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Reference no: EM131642712

1. The bargaining power of the buyer is greater than that of the supplier when __________

a. volume of purchase is low

b. threat of backward integration by buyers is low

c. cost savings from the supplier's product are minimal

d. the buyer's profit margin is low

2. Companies have found that referrals from their own employees are generally an effective approach to recruiting top talent

a. True

b. False

Reference no: EM131642712

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