Reference no: EM132169547
1. Which of the following is not associated with the focus-differentiation strategy?
concentration on a specific market niche
relative cost advantages
especially vulnerable to businesses employing multiple strategies
All of the above are associated with the focus-differentiation strategy.
2. The strategy associated with second mover advantages is the
prospector strategy.
defender strategy.
analyzer strategy.
reactor strategy.
3. Which of the following is not a prospective base for differentiation?
product features
attention to quality
perceived differences in product quality
All of the above are prospective bases.
4. According to Porter,
Low-cost and differentiation strategies cannot be combined successfully.
Low-cost and differentiation strategies can be combined successfully, but not in all cases.
Low-cost and differentiation strategies can easily be combined successfully.
None of the above.