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Assignment: International Marketing Plan
My chosen country is Morocco
You will use your chosen country (from the Discussions) for this Assignment. In addition to the country, you will reference the shoe manufacturing firm (introduced in the Discussions).
Write a four to six (4-6) page paper in which you:
The specific course learning outcomes associated with this assignment are:
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discusses about the possible ways in which sales can be increased
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Develop an initial sales revenue forecast and marketing budget for your plan. Prepare a pie chart showing the dollars/percentages budgeted for each included marketing activity for the first year. Provide justification for your choices.
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