Applying sound ethical principles in marketing situations

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Applying sound ethical principles in marketing situations: a.is a losing battle. b.must be a continuous process. c.requires a major competitive fight. d.is impossible for most companies. e.is counterproductive to long-term profitability.

Reference no: EM1392367

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Applying sound ethical principles in marketing situations : Applying sound ethical principles in marketing situations: a.is a losing battle. b.must be a continuous process. c.requires a major competitive fight.

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