Analyze the right playing field

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Reference no: EM133905302

Assignment:

Hello , I have this assignment and I also have ideas.. I am planning to put a strategy to build a new digital product for millennial which are rising across the USA as a customer for auto insurance... Their requirements are simple.. they want to bypass agents, customize their insurance directly on their phone and only pay for use..

Could you help me with getting a template.. for the deliverable..

Thanks

Tejas

You are a team member of corporate long-term strategy review group tasked with developing new strategic initiatives (choices) "to reposition your company in a highly competitive industry so as to create sustainable advantage (in growth, profitability and market share) and superior value relative to competition".

As a representative of the Strategic Planning department you are part of a team assigned to develop 2-3 alternative solutions (or possibilities) for product portfolio development to address new challenges in the current markets or opportunities in a newly emerged vertical with promising growth potential

(1) How would you analyze and choose the "right playing field"?

(2) What analytical tools may be applied to such analysis and your proposals development?

(3) What key success/risk factors would you consider and how it may help you in making strategic decisions?

Reference no: EM133905302

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