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Analyze the external environment of gronefeld using pestel

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Reference no: EM13893585

Case Study: "The watchmaker that hand delivers its timepieces around the world" By Ian ElleryGeneva.

1-Identify the strategic group of Gronefeld?Justify your answer.

How would you classifythe industry structurein 2014? Based thereon, would you expect theindustry to be profitable?Justify your answer.

2- Analyze the external environment of Gronefeld using PESTEL analysis.

3- Perform SWOT analysis on Gronefeld.

4- How would you explain Gronefeld's.com successfuleconomic performance. Discussusing the following concepts:

- Internal resourcesand capabilities

- VRIO (Valuable, Rare, costlyto imitate and organized to capture value)framework.

- Economic value creation.

- Partnershipsin value chain.

- Industry versus firm effects (using porter's 5 forces model).

5- Using theframework of the 5generic business strategies(e.g.low-costordifferentiationtargeting abroadand narrow segment ofcustomers), howwould you classify the positioning of Gronefeld.

6- Gronefeld is a truly global business.

What factors must it consider in entering a foreign market?

What modes of entry are available to Gronefeld?Justify your answer.

7- Apply Porter's Diamond of National Competitive Advantage framework on Gronefeld.

Reference no: EM13893585

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