C3ci. Contingency Plan The candidate does not provide a logical discussion of a contingency plan for each anticipated challenge discussed in part C3c. The candidate provides a logical discussion, with no detail, of a contingency plan for each anticipated challenge discussed in part C3c. The candidate provides a logical discussion, with limited detail, of a contingency plan for each anticipated challenge discussed in part C3c. The candidate provides a logical discussion, with adequate detail, of a contingency plan for each anticipated challenge discussed in part C3c. The candidate provides a logical discussion, with substantial detail, of a contingency plan for each anticipated challenge discussed in part C3c. C4. Communication of Strategic Plan The candidate provides a logical explanation of how the strategic plan will be communicated to the internal and external stakeholders identified in A2.

C3b. Sustaining Changes The candidate does not provide a logical explanation of how to sustain the changes suggested in the plan. The candidate provides a logical explanation, with no detail, of how to sustain the changes suggested in the plan. The candidate provides a logical explanation, with limited detail, of how to sustain the changes suggested in the plan. The candidate provides a logical explanation, with adequate detail, of how to sustain the changes suggested in the plan. The candidate provides a logical explanation, with substantial detail, of how to sustain the changes suggested in the plan. C3c. Challenges The candidate does not provide a logical discussion of at least 3 challenges that might negatively affect the implementation of the plan. The candidate provides a logical discussion, with no detail, of at least 3 challenges that might negatively affect the implementation of the plan. The candidate provides a logical discussion, with limited detail, of at least 3 challenges that might negatively affect the implementation of the plan.

C2b. Resources Needed The candidate does not identify resources needed for each step in the implementation plan. The candidate identifies, with no detail, resources needed for each step in the implementation plan. The candidate identifies, with limited detail, resources needed for each step in the implementation plan. The candidate identifies, with adequate detail, resources needed for each step in the implementation plan. The candidate identifies, with substantial detail, resources needed for each step in the implementation plan. C2c. Timeline The candidate does not outline an implementation timeline for each step within the plan. Not applicable. Not applicable. Not applicable. The candidate outlines an implementation timeline for each step within the plan.

B. SWOT Analysis The candidate does not provide a SWOT analysis for the company. The candidate provides a SWOT analysis, with no detail, for the company. The candidate provides a SWOT analysis, with limited detail, for the company. The candidate provides a SWOT analysis, with adequate detail, for the company. The candidate provides a SWOT analysis, with substantial detail, for the company. C1. Proposal The candidate does not provide an appropriate proposal of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems. The candidate provides an appropriate proposal, with no support, of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems. The candidate provides an appropriate proposal, with limited support, of a strategy based on the SWOT analysis that addresses the organization’s fundamental problems.

A3. Leadership and Processes The candidate does not provide a logical discussion of the current leadership and processes in the chosen organization. The candidate provides a logical discussion, with no detail, of the current leadership and processes in the chosen organization. The candidate provides a logical discussion, with limited detail, of the current leadership and processes in the chosen organization. The candidate provides a logical discussion, with adequate detail, of the current leadership and processes in the chosen organization. The candidate provides a logical discussion, with substantial detail, of the current leadership and processes in the chosen organization. A4. Fundamental Problems The candidate does not provide a plausible analysis of at least 2 fundamental problems in the chosen organization. The candidate provides a plausible analysis, with no support, of at least 2 fundamental problems in the chosen organization. The candidate provides a plausible analysis, with limited support, of at least 2 fundamental problems in the chosen organization.

A1a. Vision The candidate does not provide a reasonable description of the goals for the organization over the next three years. The candidate provides a reasonable description, with no detail, of the goals for the organization over the next three years. The candidate provides a reasonable description, with limited detail, of the goals for the organization over the next three years. The candidate provides a reasonable description, with adequate detail, of the goals for the organization over the next three years. The candidate provides a reasonable description, with substantial detail, of the goals for the organization over the next three years. A2. Identification of Stakeholders The candidate does not identify the key external and internal stakeholders of the organization. Not applicable. Not applicable. Not applicable. The candidate identifies the key external and internal stakeholders of the organization.

Assignment 1 value: 0.00 value: 1.00 value: 2.00 value: 3.00 value: 4.00 Score/Level Articulation of Response (Clarity, organization, mechanics) The candidate provides unsatisfactory articulation of response. The candidate provides weak articulation of response. The candidate provides limited articulation of response. The candidate provides adequate articulation of response. The candidate provides substantial articulation of response. A1. Mission The candidate does not provide a reasonable description of the mission of the chosen organization. The candidate provides a reasonable description, with no detail, of the mission of the chosen organization. The candidate provides a reasonable description, with limited detail, of the mission of the chosen organization. The candidate provides a reasonable description, with adequate detail, of the mission of the chosen organization. The candidate provides a reasonable description, with substantial detail, of the mission of the chosen organization.

Note: For definitions of terms commonly used in the rubric, see the Rubric Terms web link included in the Evaluation Procedures section. Note: When using sources to support ideas and elements in an assessment, the submission MUST include APA formatted in-text citations with a corresponding reference list for any direct quotes or paraphrasing. It is not necessary to list sources that were consulted if they have not been quoted or paraphrased in the text of the assessment. Note: No more than a combined total of 30% of a submission can be directly quoted or closely paraphrased from outside sources, even if cited correctly. For tips on using APA style, please refer to the APA Handout web link included in the APA Guidelines section. See samples provided.

Implementing Change - The student recommends appropriate strategies and practices for implementing change. Change Leadership - The student recommends new methodologies to enhance organizational efficiency and effectiveness. Innovative Entrepreneurial Processes - The student applies innovative thinking to identify risks and develop plans for an entrepreneurial enterprise. Management, Culture, Organizations, and Change - The student analyzes the relationship between management practices, culture, and organizational structures within the context of innovation and change.