Analyze a publishing company macro environment

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Assignment:

The macro environment refers to the variables/factors that are not specific to an organisation or the industry in which it operates Regardless, it has an impact on the organization and is utterly outside its control. Discuss the importance of using the PESTEL methodology to analyze a publishing company's macro environment.

• How might political factors effect archives? - Political (government structures and political party dominance)

• How might economic factors influence archives? - Economic (sudden shocks in the financial system)

• How will this affect the archives? - Social (training increases worker skill levels)  

Technology is a powerful tool (Internet, skype conferencing)

• What impact does technology have on archives?

- Environmental (availability of resources)

- Legislation (intricate commercial laws)

Reference no: EM133285356

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