Analyses and compares the socio-economic-political

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Reference no: EM132212071

Assume that you are an international business consultant to QL Bee, an Australian firm based in Queensland which specialises in the production and export of honey. You will analyse the market potential for their products in South Korea and France.

Your task is to write a report that analyses and compares the socio-economic, political and business environments of South Korea and France. Your report will conclude with a country recommendation, and justification for your selection based on a weighted index.

Introduction: Includes the context, purpose and significance of the report. (eg. This report analyses the economic, political and business environments of South Korea and France and their market potential for honey products). Include a very brief company and product profile (50 words or fewer) to introduce your business.

Report Body: Following the introduction, the remainder of the body section is presented in logical sub-sections. Your final headings and sub-headings will depend on what your analysis has uncovered. Aim to find quality information and evaluate it in relation to the relevant business objectives of QL Bee. Make some visuals (tables and graphs). You could include the graph of % Change in GDP you made as part of Assessment One.

Country Choice: Present here your choice of country. This section is particularly important and will include your weighted index and the reasons you included the variables and their weightings; a discussion of the major report findings; and the advantages (and disadvantages) of your choice of country over the second country.

Conclusion: Provide a very brief synopsis of your country choice and perhaps a recommendation for how to proceed (50 - 70 words).

Note: in some texts on report writing Conclusions is treated as a large section following presentation and discussion of data; in your report, however, you will have already presented your conclusions in your Country Choice section, so the Conclusion section signals the end of the report.

Reference no: EM132212071

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