Analyse fundamental issues related to strategic management

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Reference no: EM132137365

STATEGIC MANAGEMENT ASSIGNMENT - Strategic Analysis

Learning outcomes -

Knowledge:

Understanding of the origins and various approaches to strategy.
Understanding of the complexity of the relationships between the organisation and its environment.
Understanding of international/global strategic thinking.
Understanding of the application of strategy ideas in practice.

Skill -

The ability to analyse the complexity of organisations and their environments.
The ability to synthesise earlier, diverse and possible piecemeal studies of the organisation and assimilate new theoretical models and offer solutions relative to strategic issues.
The ability to evaluate existing models and methodologies against observations of the practices of real organisations.

Task -

You are required to submit an individual report of 3,000 words, which can be based on an organization or idea of your own choice. The strategic analysis must be related to a recognised aspect of business policy, strategic management or the philosophical underpinning of a particular methodology within the public or private sector strategic management domain.

If your analysis is of an organisation then do not submit a functional analysis; for example do not submit a strategic marketing analysis or a strategic human resource analysis. You should be applying the concepts and models from the topics that are within the module to your chosen organisation.

The report must be written in a recognised style, i.e. table of contents, introduction, main analysis, conclusions, recommendations, references and bibliography. You must apply the Harvard system of referencing in your report. The word count must be stated on the front page of your assignment. The word count includes the front page, executive summary and or abstract, contents page, introduction, main analysis, conclusions, recommendations, diagrams, tables, figures and graphs; The word count does not include references, bibliography and appendices. A penalty will be applied for exceeding the word count.

Objectives -

To analyse a business policy or strategic management topic, to carry out individual research or evaluation of an organization.

Requirements -

Meet the learning outcomes listed above, identify and critically analyse fundamental issues related to strategic management. Undertake a study that shows clear evidence of synthesis and evaluation.

There are a number of ways you might carry out this assignment. Here are a few ideas:

Use a theoretical model to reflect upon the reality (practice) of a situation. Use theory to predict the outcomes of practice. Use practice to reflect upon / modify theory.
Compare theory and practice: Does M.E. Porter's (1985) model of competition support the experience of practitioners? i.e. use a practical example /case / issue to reflect on Porter's model(s) and examine success and / or failure.
A case study approach: Is Satya Nadella, C.E.O. managing Microsoft as effectively as he might? i.e. do an analysis of Microsoft's performance in relation to declared (or undeclared) strategy and the efficacy of his strategy.
A recovery plan: My advice to the Chief Executive Officer of the Toshiba Corporation is i.e. suggest a way forward for the organization in light of their poor performance over recent years.
A risk management strategy: My advice to Tesco's Chief Executive Officer in light of their 2014/5 £6.4 Billion trading loss.

These are merely examples of approaches you might take; thinking up your own ideas might be more productive and fun. You are encouraged where practical to discuss your ideas with your tutor prior to commencing the assignment.

Reference no: EM132137365

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Reviews

len2137365

10/10/2018 10:07:48 PM

You are required to submit an individual report of 3,000 words, which can be based on an organization or idea of your own choice. Please read carefully the following instructions: All students are required to submit their assignment via the module in Canvas and JIRA. The penalty for students that do not submit their assignments through the module in Canvas and JIRA is that they will fail the assignment. Students may submit assignment drafts prior to the submission date to generate originality reports. The last submission of the assignment prior to the submission date will be deemed as the final submission for assessment purposes.

len2137365

10/10/2018 10:07:43 PM

All work submitted must adhere to the University Policy on ‘Cheating, Collusion”’. You must not submit an assignment that analyses the mobile phone industry and or a mobile phone company. Assessment Criteria - Your seminar tutor on the basis of the following general criteria will assess the paper: The university generic assessment criteria. Discretion - additional credit may be awarded to a student who tackles a difficult subject well. The "Presentation" element of the Generic Assessment Criteria will be used to assess the report structure.

len2137365

10/10/2018 10:07:36 PM

The work examined is exemplary and provides clear evidence of a complete grasp of the knowledge, understanding and skills appropriate to the Level of the qualification. There is also ample excellent evidence showing that all the learning outcomes and responsibilities appropriate to that Level are fully satisfied. At this levelit is expected that the work will be exemplary in all the categories cited above. It will demonstrate a particularly compelling evaluation, originality, and elegance of argument, interpretation or discourse.

len2137365

10/10/2018 10:07:29 PM

The work examined is outstanding and demonstrates comprehensive knowledge, understanding and skills appropriate to the Level of the qualification. There is also excellent evidence showing that all the learning outcomes and responsibilities appropriate to that level are fully satisfied. At this level it is expected that the work will be outstanding in the majority of the categories cited above or by demonstrating particularly compelling evaluation and elegance of argument, interpretation or discourse.

len2137365

10/10/2018 10:07:22 PM

The evidence provided shows that the majority of the learning outcomes and responsibilities appropriate to that Level are satisfied – for compensation consideration. The work examined provides insufficient evidence of the knowledge, understanding and skills appropriate to the Level of the qualification. The evidence provided shows that some of the learning outcomes and responsibilities appropriate to that Level are satisfied. The work will be weak in some of the indicators.

len2137365

10/10/2018 10:07:02 PM

The work examined is unacceptable and provides little evidence of the knowledge, understanding and skills appropriate to the Level of the qualification. The evidence shows that few of the learning outcomes and responsibilities appropriate to that Level are satisfied. The work will be weak in several of the indicators. The work examined is unacceptable and provides almost no evidence of the knowledge, understanding and skills appropriate to the Level of the qualification. The evidence fails to show that any of the learning outcomes and responsibilities appropriate to that Level are satisfied. The work will be weak in the majority or all of the indicators.

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