Analyse actual or potential risks in the foreign market

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Reference no: EM132223359 , Length: word count:3000

International Business Assignment -

Learning Outcomes -

  • Critically analyse and evaluate the theories, concepts and contexts which frame the international institutional trade and multi-national investment environment including political, economic, social, technological and environmental factors.
  • Analyse and critically evaluate the modes of engagement, key decision and strategy frameworks applied within international markets and the interconnectedness between these and the economic, legal, governmental, political, regulatory, cultural and other environments in which international companies operate.

TASK DESCRIPTION -

BACKGROUND /INTRODUCTION - The assignment requires students to analyse critically, through the application of relevant international business tools and frameworks, the process that companies go through in analysing; entering and engaging with foreign markets together with any potential risks or opportunities involved.

TASKS - You are required to;

1. Select a business organisation of your choice that is already involved in a foreign market or is contemplating on entering a foreign market.

2. The selected business organisation must be agreed with your lecturer.

3. Critically evaluate through the use of relevant business tools and frameworks the suitability of the foreign market selected.

4. Analyse any actual or potential risks in the foreign market selected.

5. Critically analyse the mode of entry utilised/or to be utilised by the chosen company to suitably realise the opportunities available and overcome the risks in the foreign market selected.

6. Critically analyse relevant management responses that have been undertaken by the selected company to realise the opportunities offered in the market selected (including the management of its human resources; operational function; branding and cross-cultural issues).

7. Please suggest practical and justified recommendations about how the company selected can achieve/or could achieve competitive advantage in the market selected.

8. Prepare an academic report using the structure below;

  • Title Page
  • Table of Contents
  • Executive summary-Not more than 200 words (does not count towards the overall word count)
  • Introduction
  • Literature review
  • Discussion and analysis
  • Conclusions
  • Recommendations
  • References
  • Bibliography
  • Appendix-use sparingly

Attachment:- Assignment Files.rar

Reference no: EM132223359

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Reviews

len2223359

1/27/2019 9:45:40 PM

Word count (or equivalent): 3000 words. Submission method: All written assessments, where practical and possible, must be submitted via Turnitin unless otherwise instructed by the Lecturer. (Please DO NOT put this assessment specification into Turnitin or it will match many similarities with other students’ submissions.)

len2223359

1/27/2019 9:45:35 PM

Alternative submission method (if applicable): Late submission of the assessment will result in a late penalty mark. Penalties for late submission: Up to one week late, maximum mark of 50%. Over one week late, 0%. Only the Extenuating Circumstances Panel may approve a change to submission dates. Guidance specific to this assessment: Presentation and coherent structure of the assignment including referencing of sources consulted as per the Harvard style of referencing.

len2223359

1/27/2019 9:45:27 PM

Exceptional engagement with an extensive range of relevant and credible literature, informed by the latest research. High-level referencing skills consistently and professionally applied. Exceptional mastery of a complex and specialised area of knowledge.An exceptionally critical awareness of current problems and/or new insights. An outstanding understanding of the concepts of the subject, well-informed by current research and scholarship. A critical, sophisticated and nuanced awareness of how the boundaries of knowledge are advanced through research.

len2223359

1/27/2019 9:45:21 PM

Exceptional critical evaluation/ critique of current research and methodologies, Proposes innovative hypotheses, where appropriate. Exemplary systematic and creative synthesis of complex issues. Ability to investigate contradictory or incomplete information and make strong, persuasive, arguments and sophisticated, nuanced, judgements. Potential for journal publication or doctoral research. Exceptional application skills in complex, unpredictable, contexts, drawing skilfully on the latest research within the discipline.Can identify complex problems and propose sophisticated, original solutions. An outstanding application of techniques applicable to own research or advanced scholarship.

len2223359

1/27/2019 9:45:12 PM

Shows originality in application of knowledge and techniques, and of how established techniques of enquiry create and interpret knowledge in the discipline withassimilation and development of cutting edge processes and techniques. Can communicate with an exceptionally high level of professionalism. Work is remarkably coherent, very fluent and is presented professionally. Can work outstandingly well and professionally within a team, showing advanced leadership skills. Demonstrates exemplary professional, postgraduate employment skills and a strong appetite for further development.

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