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Chapter #5 - Strategizing Help from a SWOT

In creating a strategic plan to guide an organization managers often evaluate the internal and external forces that affect the performance of a firm. The tool many use is called a SWOT analysis.

Define - What is a SWOT analysis? How is it conducted? What types of information is often prepared during and then after a SWOT has been completed? 

Finally, how often should a SWOT be prepared?

 

Reference no: EM13301060

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