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Some time ago the swine flu bug swept across the U.S. Suppose now that a new flu bug (the “feline” flu) is threatening the health of U.S. residents. Assume that you work for the Harvard School of Public Health, and that you need to quickly determine how the American public is responding to the current feline flu issue. The objective is to find out how people’s behavior might have recently changed because of their concerns about contracting the flu. For example, it is well established that such simple behaviors as covering one’s coughing (with a forearm), keeping a “social distance” of 3 to 6 feet from others, and washing one’s hands frequently (either with soap and hot water or with hand sanitizers) can dramatically reduce the transmittance of the disease. Your subordinates have come up with two possible research plans to address your goal:
1. The first is a short pencil-and-paper questionnaire to be administered in a parking lot intercept survey (e.g., outside of supermarkets and ATM machines).
2. The second is a series of quick focus groups conducted using office workers, college students and younger pupils at locations nearby workplaces and schools.
Your co-workers have been unable to decide which of the two approaches to use (only one can be undertaken). They have turned to you make a decision. Which of the two approaches do you recommend? Assume the cost of using either approach is not relevant to your decision. Begin your answer with either A or B and briefly defend your choice. roughly 200 words.
From political roles to securing higher-level roles within corporations, there seems to be an inconsistency of women holding these positions.
Describe the design process for selecting effective SBD strategies. Define, compare and contrast core competencies and core capabilities.
Restrict your response to decision-making step of the decision process, some call this step judgment and others assessment. Do not consider tools that apply to other parts of the decision process.
You are a procurement manager for a company that manufactures and assembles construction equipment. Your supervisor has asked you to develop a new strategy for risk management and procurement management that will offer a competitive advantage in the ..
Advertising is any paid form of nonpersonal communication about an organization, a product, or service by an identified sponsor.
Why has the white-collar world been relatively unreceptive unionization while the blue-collar world has been more receptive?
The table below shows yield curves each January. How much money did Mary, Katie, and Ron each have in January 2009? Who took on the least interest-rate and reinvestment risk? Who took on the most? Explain your reasoning.
Apply the "Guidelines for Analyzing a Contemplated Action" to this problem.
Describe the challenges faced by the xerox company from a global perspective in inventorying its products or services.
As an HR representative, what legal and ethical responsibilities do you have to ensure all employees views and beliefs are being considered?
The analysis of logistics systems frequently requires different views or perspectives of logistics activities.
A large academic medical center was interviewing candidates for the position of marketing director.
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