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America knows how to market itself, its products, and its ideas. For better or for worse, for richer or poorer, American marketing creativity, power, and prestige influence consumers the world over. Philip Kotler, best known for the marketing principle of the four Ps-product, price, promotion, and place-takes us on a guided tour of American marketing, including its origins and trends, its relationship to economics, and its criticisms. His talk will include examples of exemplary marketing. what you found the most interesting in Dr. Kotler's marketing talk?
Discuss how mobile technology is changing the practice of business communication. Define ethical communication. Explain how the widespread use of social media has increased the attention given to the issue of transparency.
What policies, programs, and practices does the organization have in place to promote employee training and development?
What theories and/or studies could be applied here to better understand what is motivating employees at Listo Systems? Remember to consider all of the theories
Why isn't the Gross Domestic Product (GDP) a good measurement tool for the economy?
Write a critique of the article including the following point. Examine why sabermetric-based player evaluation is such a shock to other executives in baseball.
In December 2017, Congress passed a substantial decrease in taxes. Assume economy starts out at potential output.
Evaluate the effectiveness of your selected leader's performance, based on his or her ethical conduct and effective communication. Next, determine whether the chosen leader was successful in motivating and empowering his or her employees and gaini..
Discuss and explain the applicability of the hypermarket business model in Asia.
Does the service characteristic of intangibility, inseperability, heterogeneity, and/or perishability change once a service is placed on the web?
many employers facing industry job shifts also are confronted by workforce changes due to retirement of key executives
Identify the company in the title of your post. Be sure no one else has selected this company! Give a short summary of the main business operations.
Imagine that you own a frozen yogurt shop in a medium-sized city. What competitive strategies might you see and why? How would your choice change if your business were in a small, rural community?
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