Alliances can affect marketing efforts of global business

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Reference no: EM132133714

1. A) Define the eight (8) dynamics of Group Think.

B) Discuss the eight dynamics in terms of the “Group Think Process”: where excessive alcohol consumption is involved.

2. Discuss how alliances can affect the marketing efforts of a global business.

3. What is our brand identity? Who are our target customers? Why do those customers buy?

Reference no: EM132133714

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