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1. Blue Tiger becomes aware that one of the agencies listed as a finalist handles a competitor of Blue Tiger. Blue Tiger should
ask the agency to share insider secrets about the competitor if it wants to be selected.
require that the agency resign from the competitor’s account if selected.
expect that the agency’s other clients are none of Blue Tiger’s business.
eliminate the agency from the list of finalists since it works for a competitor.
2. The ad features elaborate singing and dancing. The song’s key lyrics, “Un poquito de lovin,” has a close connection to McDonald’s famous tagline, “I’m lovin it.” This relates to your text’s suggestion that national, as compared to local, advertisers have a more _________ focus.
Strategic
Tactical
Short-term
Gross sales
Point of sale
Does your company's compensation plans help to attract and retain people with the right skills, knowledge and motivation to help the company succeed? Explain.
By planning cash needs ahead of time, an entrepreneur is able to:
Describe at least 2 political and 2 economic issues that may arise during global expansion, and propose methods of addressing them. (Choose issues that are distinct from those that are purely domestic).
Consider the marketing, product, and positioning strategies when taking a U.S.-based consumer product global. Would you consider a local strategy (specific for that country) or a standard strategy (one global strategy)?
If businesses claim to have no extra-legal obligations, how can they claim the right to influence law and regulation?
In need help in how to establish a comparison in the cost of doing manufacturing business in Puerto Rico with China. What are the best elements, indicators to do the comparison?
What happens to the £-price that British residents pay for a $500 U.S. export good due to the exchange rate change above? What happens to the $-price that U.S. residents pay for a £1200 import good from Britain? How do these changes affect the econom..
What are advantages and disadvantages of technology in the workplace? What are telecommuting, Thick consent and Thin consent? What are the employer and employee positions on privacy at work? What are vicarious liability and bribability? What are 10 c..
As you formulate the policy put yourself in the supervisors shoes. As you read your finished product put yourself in the employees shoes; how does that change your perspective?
What are the guidelines for the brainstorming process? Identify two problems on or off the job for which you think brainstorming would be effective.
The elements required for successful implementation of the JIT/Lean philosophy include reducing setup times, performing preventive maintenance, and achieving high quality (zero defects).
As a department supervisor, you have long been a believer in continuing education and training for your employees. You and two or three of your senior employees have served as instructors. How would you react if you were left with no allocation for e..
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