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Advantages of lateral communication

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Reference no: EM131235353

Masbet Corporation has been a family owned company. While they are celebrating their 50th Anniversary the new generation of management wants to make some changes in the way communication flows. Hence the current downward communication dominance needs to be changed to more lateral communication. What disadvantages of downward communication the organization must have faced and what advantages of lateral communication may be offered due to the change?

Reference no: EM131235353

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