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1. What competitive advantage do you think Starbucks has? What will they need to do to maintain and sustain the advantage?
2. Is Starbucks “living” its mission? Discuss.
3. Why do you think it is important for Starbucks to keep its mobile workforce “connected”? In addition to the technology used to do this, what other things might the company do to make its adaptive organizational design efficient and effective?
4. Starbucks has said that it wants people who are “adaptable, self-motivated, passionate and creative team players”. How does the company ensure that its hiring and selection process identifies those kinds of people?
Let’s look at the focus group technique for gathering customer feedback. Have you participated in a focus group session? How was your experience? What are the relative advantages and disadvantages of focus groups? How can they be useful? How could th..
Illustrate what are determining factors that may lead to a decision to proceed with outsourcing. A gift shop sells 1000 boxes of scented candles a year.
Prepare a two page comparative analysis of the ppt presentation - Triple Constraints of Projects; Scope, Time and Costs versus the video presentation of CPM in 8 minutes.
Think about an advertisement (in any medium) that had either a strongly positive or strongly negative effect on your attitude toward the product being advertised or the advertiser itself. Why did the ad have this effect? If you responded positively t..
Why is it important to monitor improvements after they have been implemented? Why is it important to spot check, as well
Describe any information that may help Alliance reduce costs while providing better service. Propose a new approach that could be used by Alliance by using the purchase information that can be obtained on individual customers
Suppose Router borrowed 20% of its capital at a 7.6% rate, then borrowed an additional 20% at a higher rate, bringing its debt up to a total of 40% of capital. If it did this, would it end up with an average cost of debt that is lower than if it had ..
Which process offers the lowest cost to produce 40,000 units? What is that cost?
Prepare a two-page paper on "Creating and Sustaining an Innovative Organizational Culture."
Making Claims – Think about a product or service you have purchased in the past that did not work properly. Write a claim email to the company about it. Explain why your claim is justified and suggest action. Focus on achieving an assertive but frien..
"JUST DO IT" advertisement for Nike. What is the marketing purpose of this slogan? Is this slogan effective?
Review the Four Intrinsic Rewards underlying intrinsic motivation, how managers can cultivate motivation in others, and the causes and consequences of job satisfaction.
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