About the modes of entry

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Modes of Entry

Provide a scenario where a company would enter a foreign market using the following modes of entry. Be sure to provide one scenario for each mode:

Exporting

Licensing

Franchising

Creating a turnkey project

Establishing joint ventures

Setting up a wholly-owned subsidiary

Give justification for your choices using the advantages or disadvantages for each mode discussed

Reference no: EM13844281

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