A company outreach program

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Select a firm, a fortune 500 firm for example (not IBM, I have used that ) according to your research of their Web site, other resources (e.g., an Internet search of the topic), explain what community outreach programs the new firm has and what they hope to accomplish through their programs. Does the company target any particular interest group? Why? Are the programs located in specific communities? Are all of its programs built around a particular theme? Why? Are employees encouraged to get involved, and, if so, what incentives are offered? What do you think are the motives behind the company's outreach efforts? Are such programs effective?

Reference no: EM1377227

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