What are the features common in most of the websites
Following general features must be found on most web sites in one form or another (this list is by no means exhaustive):
- Shopping basket
- Secure site when using credit/debit cards
- "when customer bought X, they also bought Y" facility
- search facility for artist/tile/item ......
- Drop down boxes to choose categories
- help facilities/how to get in touch with the company if a problem exists
- Currency converters for international customers
- Date/sales confirmation by automatic email
- Saved customer details/customised pages
- Ability to track status of orders
- Ability to listen to/view/see video/see product...
- recognise customer as soon as they log on
When designing web pages it is essential to supply the correct spacing for customer information (or/and use drop down menus), buttons to navigate to other web pages etc.