Process strategy at wheeled coach, Operation Management

Read the case study titled, "Process Strategy at Wheeled Coach" on page 310 in the textbook (Operations Management Tenth Edition). On the basis of your reading and your knowledge of the subject, answer the following questions:

1. Why do you think major auto manufacturers do not build ambulances?

2. What is an alternative process strategy to the assembly line that Wheeled Coach currently uses?

* You must write references. Absence of references will be considered plagiarism.

* Assignment suspected of plagiarism of any type will be awarded 0 marks. No chance to re-do the assignment will be given.

* The assignment should not be more than 1 page

Wheeled Coach, based in Winter Park, Florida, is the world's largest manufacturer of ambulance. Working four 10 hour days each week, 350 employees make only custom-made ambulances. Virtually every vehicle is unique. Wheeled Coach accommodates the marketplace by providing a wide variety of options and an engineering staff accustomed to innovation and custom design. Continuing growth, which now requires that more than 20 ambulances roll off the assembly line each week, makes process design a continuing challenge. Wheeled Coach's response has been to build a focused factory. Wheeled Coach established work cells for every major module feeding an assembly line, including aluminum bodies, electrical wiring harnesses, interior cabinets, windows, painting, and upholstery.

Labor standards drive the schedule so that every work cell feed the assembly line on schedule, just- in-time for installations. The  chassis, usually that of a Ford truck, moves to a station at which the aluminum body is mounted. Then the vehicle is moved to painting. Following a custom paint job, it moves to the assembly line, where it will spend 7 days. During each of these 7 workdays, each work cell drivers its respective module to the appropriate position on the assembly line. During each of these seven workdays, each work cell delivers its respective module to the appropriate position on the assembly line. During the first day, electrical wiring is installed; on the second day, the unit moves forward to the station at which cabinetry is delivered and installed, then to a window and lighting station, on to upholstery, to fit and finish, to further customizing and finally to inspection and road testing.

Posted Date: 2/16/2013 6:37:13 AM | Location : United States







Related Discussions:- Process strategy at wheeled coach, Assignment Help, Ask Question on Process strategy at wheeled coach, Get Answer, Expert's Help, Process strategy at wheeled coach Discussions

Write discussion on Process strategy at wheeled coach
Your posts are moderated
Related Questions
Advantage of Vogel Approximation Method a. This method is very systematic. b. This method takes lesser time in solving transportation problem. c. Less computation a

Breakeven Problem 1. Avila Manufacturing plans to increase capacity by adding new equipment. They have received two proposals. Fixed CostVariable Cost/Unit Proposal A $32,

Which control should periodically reassess its approach to the marketplace with a good marketing audit? • Ethical control • Strategic control • Performance control • Ma

How can controlling help a manager to become more efficient?

what do you understand by line balancing?what happens if balance does not exist?

The ability to rapidly and inexpensively switch production from one product to another enables which of the following

Plans are being made to produce a product that requires 40 minutes on Resource X and 30 minutes on resource Y. Assume that there is only one of each of these resources, and that ma

How can the social learning theory explain widespread corruption throughout an organization?


Define what mechanisms are related to the organization's SWOT in order to unfreeze, change, and refreeze (Lewin's theory of change) HR/business practices across the global organiza