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QUESTION 1
(a) Briefly describe the Kent and Taylor's five principles of dialogic communication.
(b) Explain using examples the principle of mutuality.
QUESTION 2
"The implications for today's managers are that to develop communicative competencies they need to accommodate both perspectives and this requires a reconceptualization of change communication as communication during change, rather than to communicate the change".
(a) Discuss the above with reference to the definition of organizational communication given in the text.
(b) Using a concrete example from your communication experience explain the implications for the educational manager of your institution.
Enacting change is difficult. The forces that create the need for change often bump up against equally powerful forces of resistance. Think of an organization with which you are fa
QUESTION Effective communication at the workplace is not entirely dependent on the speaker, but rather it also relies on the receiver's ability to grasp the message. As the Hum
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