Explain the strategic alliance, Financial Management

Explain the Strategic alliance

Two  or  more  organisations  agree  to  work  and  collaborate  informally  together  however remaining  independent  from  one  another. Similar  to  a  joint  venture  though a  less  formal agreement for example a contract as opposed to a separate JV entity being formed.' One World Alliance' and 'Star Alliance' are illustrations of strategic alliances in airline industry.

 

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