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QUESTION
a) Elaborate on three advantages and three disadvantages of online survey.
b) One to one marketing is a type of relationship marketing. Explain what is meant by this statement.
c) Explain the following terms:
i. Behavioural Segmentation
ii. Marketing Mix
iii. Mouse traps
iv. RFM Analysis
v. SWOT Analysis
Question 1: (a) Why is the function of controlling important to an organisation? (b) What are the steps that need to be followed in implementing an effective control system?
Workforce diversity benefits the organisations in myriad ways amidst spate of challenges. In fact, organisations have made a business case for diversity, arguing that diversificat
QUESTION ‘Although the elegance and comprehensiveness of transactions costs reasoning has provided the internalisation approach with a powerful logic (Rugman, 1981, 1985), it i
QUESTION A family is planning a weekend break and wish to book a hotel room on-line. Their favourite hotel chain is called the Valiant Group, which owns hundreds of hotels thro
what are the duties and rights or obligations of the leaser and lessee and cases studies to conflicts on either of the two and how they have been resolved?
Discovering Accident Causes: Before any steps can be taken in it is essential to find out: The causes of previous accidents and The existing hazards that may causes
Question 1: (a) List three types of supervision styles. (b) Describe each of them, stressing upon their importance to you as supervisors. (c) Write short notes on two maj
Steps involved in designing a channel system, Marketing Management
Explain about the work study. Definition of Work Study: Work Study, is defined through British Standard Institution, is a generic word for such techniques mainl
how price and output determined under monopoly in short period
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