Variations in Customer Contact - The Service Process Matrix, Operation Management

Assignment Help:

Variations in Customer Contact - The Service Process Matrix

The classification schemes so far discussed are 'one-dimensional' and do not adequately reflect the great diversity of service operations. In particular, the significant issue of customer involvement in the process is not explained. Of the many attempts to capture this aspect of service operations, perhaps the most useful is the 'two-dimensional' service-process matrix devised by Schmenner (1986), shown in the figure below. The matrix has two axes: 'degree of labour intensity' and 'degree of interaction and customisation'.


Related Discussions:- Variations in Customer Contact - The Service Process Matrix

Explain various types of media that attracted your attention, List five adv...

List five advertisements from various types of media that attracted your attention. Discuss the characteristics that determined your selection

Explain about the level capacity strategy, Explain about the level capacity...

Explain about the level capacity strategy. Level capacity strategy: The organisation produces or manufactures at a constant rate of output avoiding any changes or fluctua

Explain new plant manager puts high emphasis, Two Industrial engineers (IE)...

Two Industrial engineers (IE) manage two adjacent subassembly lines separated by a buffer with a fixed capacity as shown in the figure below. They are good friends but they like me

Explain a relationship between the two variables, Boston Electric Generator...

Boston Electric Generators has been getting many complaints from its major customer, Home Station, about the quality of its shipments of home generators. Daniel Shimshak, the plant

Explain crafting a wining business plan, Analyze the steps involved in craf...

Analyze the steps involved in crafting a wining business plan and make at least one recommendation for improving the process. Explain your rationale for making the recommendation y

Compute the value of cash flow based on discount rate, Calculate the presen...

Calculate the present value of a stream of cash flows based on a discount rate of 8%. Annual cash flow is as follows 1. Year 1 = $100,000 2. Year 2 = $150,000 3. Year 3 = $200,0

Draw these samples on the control charts, Plot these samples on the control...

Plot these samples on the control charts and circle any observations that appear to be out of control. mean (micronsa)(n=4) minimum maximum 4.134 4.011 4.612 3.913 3.891 4.474 4.58

Explain which goal is likely to lead to the best performance, if the averag...

if the average worker can produce 15 widget an a hour/which goal is likely to lead to the best performance/1.10/2 15/3.

How can be a mapping process done, How can be a mapping process done? M...

How can be a mapping process done? Mapping processes can be awkward, long winded and a complicated process as like getting everyone to agree what the procedure looks like along

Explain when the doctor dictates a decimal such as point1, What do you do w...

What do you do when the doctor dictates a decimal such as "point 1"?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd