Define public relations, Business Law and Ethics

Question :

Public Relations units in organizations are generally considered as expense centres, as only the input and expenditures can be measured adequately. Therefore, to secure an appropriate share of the organization's resources, the public relations unit must ‘'sell'' its activities to its first public

a) (i) Define Public Relations

(ii) Using an example, explain the first key public of a Public Relations Unit

b) Outline 5 reasons why PR is important in organizational decision making

c) Before ‘'selling'' its campaign outside, PR practitioners must internally observe 5 important principles. Name them and support your answers with examples.

d) Using examples choose and describe any two duties served by a PR Manager.

Posted Date: 11/30/2013 3:00:02 AM | Location : United States

Related Discussions:- Define public relations, Assignment Help, Ask Question on Define public relations, Get Answer, Expert's Help, Define public relations Discussions

Write discussion on Define public relations
Your posts are moderated
Related Questions
Trade Unions - Unincorporated Associations Therefore these are registered under S.11 of the Trade Unions Act 1952 into the primary object of regulating the relations between e

Leon, a bank vice president, joined Fitness Center, Inc. (FC). He signed a contract stating, among other things, an exculpatory clause that FC

Country Strategy in harmonising national It is proposed that the OMC should enhance the role of such Country Strategy in harmonising national and EC aid programmes. The OMC wi

Court of Appeal - Establishment and Composition Establishment Therefore the Court of Appeal was established on date 28th October in year 1977 through Section 64(1) of t

Negotiable Instruments A negotiable instrument cannot be described regards precision, although can be explained like a commercial document that represents money. Whether it pa

Types of Agents - Agency Law Although broadly agents are either special or might be general depending on the scope of authority.  Subsequently an agent engaged to carry a task

QUESTION 1 In Mauritius, Industrial Relations are dealt with by a number of specialist institutions. Outline the role played by each of these institutions. QUESTION 2 "

Question  How does the RTL Code define a 'conflict of interest'?  Give one example of how the RTL Code suggests a conflict of interest may arise.

Termination of an Offer - Revocation Such offer is "revoked" whether the offeror changes his thinking and withdraws it as for expressly or impliedly.  However to be valid suc

Question 1: Taking the case of Mauritius, in the machinery of government, the Procurement Policy Officer is the central organ of the Government that regulates the procurement