What is the relationship among exploratory, descriptive

Assignment Help Marketing Management
Reference no: EM13914118

Answer the following questions. The response to each question should be a minimum of 200 words.

1. Identify and explain four ways that technology and the Internet have contributed to a rapid growth in the accessibility of secondary data and its increasing use in marketing research during recent years.

2. What is the relationship among exploratory, descriptive, and causal research? Give an example of each type of research.

3. Visit www.census.gov/compendia/statab/rankings.html or www.census.gov and use State Rankings and Vital Statistics to identify the top six states for marketing products to the elderly. Report your results and the research process you used. How reliable do you think this data is?

Reference no: EM13914118

Questions Cloud

Calculate the amount that sanchez will receive : Assume that the market interest rate for each bond is 12 percent. Calculate the amount that Sanchez will receive if both bond issues occur.
Sketch a graph of the polar equation on the graph : Let r = 1 - 2sinθ. Convert the polar equation to a rectangular equation. Then sketch a graph of the polar equation on the graph provided. Show all necessary work
Why do people in different cultures buy different products : Why do people in different cultures buy different products? Discuss with your peers the types of vehicles you have seen in other countries. Why are they different, and how do they better meet buyers' needs in those countries? What types of cars do..
What are the critical issues being presented here : Discuss the Russian culture particularly as it relates to cell phone consumption. On another note, identify and discuss product categories that are accepted in Russia, but would be rejected in the USA due to cultural differences.
What is the relationship among exploratory, descriptive : isit www.census.gov/compendia/statab/rankings.html or www.census.gov and use State Rankings and Vital Statistics to identify the top six states for marketing products to the elderly. Report your results and the research process you used. How relia..
Prepare the journal entry to record the retirement of bonds : On that date, $240,000 of the bonds were called and retired. Prepare the journal entry to record the retirement of the bonds on December 1.
What are responsibilities of the moderator of a focus group : Visit the Gallup organization's web site at www.gallup.com. What survey methods have been used by Gallup in some of the recent surveys posted at this site? Why were these survey methods selected?
Prepare the journal entry to record the conversion of bonds : On March 1, 2014, bondholders presented $1,200,000 of the bonds for conversion. Prepare the journal entry to record the conversion of the bonds.
What is the cost of establishing a branch in the uk : Are you satisfied with how things are going in the United States? Why is it appropriate to move at the speed you are proposing? Of the eight other countries which have approached you to date, which will you deal with first? Will you use the same m..

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd