Should the shampoo be sold worldwide with same formulation

Assignment Help Marketing Management
Reference no: EM131365316

1. Consider a domestic brand of shampoo. Should this shampoo be sold worldwide with the same formulation? In the same package? With the same advertising theme? Explain your answers.

2. a. If you wanted to name a new product that would be acceptable to consumers throughout the world, what cultural factors would you consider?

b. What factors might inhibit an attempt by Apple to position a new laptop computer as a world brand?

Reference no: EM131365316

Questions Cloud

How should the company use cross cultural research : How should the company use cross-cultural research?- Should the company use the same marketing mix it uses in Portugal to target Polish consumers?
Create undesirable current paths between the n+ diffusions : Generally. one wants to prevent the underlying Si substrate from becoming inverted. Otherwise, parasitic transistors may be formed and create undesirable current paths between the N+ diffusions.
What are symptoms of groupthink : What are symptoms of groupthink? What problems and shortcomings can arise in the decision-making process as a result of groupthink?
Scm-procurement and procurement systems : Best Practices from SCM, Procurement, and Procurement Systems Write a one to two (1-2) page paper in which you discuss the single best practice from SCM, procurement, and procurement systems (one from each) and explain how the three can work toget..
Should the shampoo be sold worldwide with same formulation : Consider a domestic brand of shampoo. Should this shampoo be sold worldwide with the same formulation? In the same package? With the same advertising theme? Explain your answers.
Transformation that took place at valpak : 1. What was the transformation that took place at Valpak? 2. What types of agile methodologies were used at Valpak?
What is cross cultural consumer analysis : What is cross-cultural consumer analysis? How can a multinational company use cross-cultural research to design each factor in its marketing mix?
What approaches have yielded additional valuable information : How did participating in discussions help your understanding of the subject matter? Is anything still unclear that could be clarified? What approaches could have yielded additional valuable information?
What are advantages of expanding beyond domestic market : With all the problems facing companies that go global, why are so many companies choosing to expand internationally? What are the advantages of expanding beyond the domestic market?

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd