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Pricing compare from financial-ethical or other perspective
Course:- Operation Management
Reference No.:- EM131235514





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Assignment Help >> Operation Management

Pharmaceutical companies are in the news recently about 100% price increases on older, off-patent drugs. Less noticed are 10% average annual price increases seen in the contraceptives market over the past seven years. How do you think the two approaches to pricing compare from a financial, ethical, or other perspective?




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