Marketing consultant for in-n-out burger

Assignment Help Operation Management

Reference no: EM131232306

MARKETING - Imagine that you are a marketing consultant for In-n-Out Burger, a fast-food chain based in California, and you need to take its brand to Brazil and China. Research the cultures and business climates in these countries. Write a letter to the executive team of In-n-Out Burger, explaining what adjustments are needed for the brand to work in Brazil and China. The letter should be 250 to 500 words long. In addition to your letter, include a separate reference page documenting the resources you consulted during your research. You will need to use two or more resources. When you have completed your assignment, save a copy for yourself and submit a copy to your instructor using the Dropbox by the end of the workshop.

Reference no: EM131232306

Questions Cloud

Line balancing-efficiency and percent idle time for system : First shift employees at Generac work from 6am to 2pm Monday through Friday. Everyone on the assembly line is allowed a 30 minute lunch and two 20 minute breaks, but other cross-trained associates cover lunches and breaks for the associates on the as..

Utilization review and quality management : Utilization Review and Quality Management The paper is due at the end of this two week learning plan. The paper should be 4 to 6 pages in length. The paper is due by Sunday midnight at the end of the second week of Learning Plan Three. The assignment..

Which positive emphasis might backfire or be inappropriate : Can you think of situations in which positive emphasis might backfire or be inappropriate? What strategies would be most likely to meet the audiences needs in those situations? How do reader benefits need to be in you-attitude?

Discuss the global environment : We discuss the global environment and how it affects human resource management. When a business expands into a foreign market, it is possible that the foreign country may handle employment issues in different ways and with different rules than here i..

Marketing consultant for in-n-out burger : MARKETING - Imagine that you are a marketing consultant for In-n-Out Burger, a fast-food chain based in California, and you need to take its brand to Brazil and China. Research the cultures and business climates in these countries.

Example of hypothesized correlation : Come up with an example of a hypothesized correlation between the quantity of a product consumed and a specific background variable of consumers clarify the operational definition of each variable. Would the correlation be positive or negative? Do yo..

Stockholders at the same time when high debts : About Eron company colapse. The major issue concerning this case is that from 1996 to 2001 Enron was reporting high profits to its stockholders at the same time when high debts and losses were hidden by the CEO, internal and external accountants and ..

Psychological factors associated with criminal behavior : While the treatment of criminal offenders is often considered a solution to behavioral misconduct, it is not a straightforward solution or process. Many criminals re-offend even after treatment, further increasing the difficulty in reducing criminal ..

It seems right in theory but does it work in practice : It may seem that these arguments are purely consequentialist. They are consequentialist but not purely so. COnsider the following argument that shows the power of Kant's categorical imperative here. A business that fails to be competitive will to out..

User Account

All Pages