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Explain Oshikandela Yogurt
Question 1
1.1 Explain the factors that represent the forces governing the nature and intensity of competition within any industry of your choice.
Question 2
2.1 Describe the product life cycle of a fast moving consumer good (FMCG)- Oshikandela Yogurt Manufactured by Namibian Dairies.
Question 3
3.1 You are a marketing manager of a car manufacturing company.Develop the marketing mix strategy (4p's) for the Mercedes car dealer .Choose anyone of the Mercedes product lines/cars and describe in detail what you will do with the marketing mix components: Product,Price,Promotion and Distribution.
Approach the assignment on a practical basis and justify all your answers.The assignment must have an introduction and conclusion.Include references if you will do cite/quote text books or information from websites.
Question 4
Besides the competition on the basis of : cost, focus and differentiation.What are the innovative ways of competing within a market?
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
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Promotion strategies of the one's own developed website
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In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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