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This week you will discuss legal and ethical issues surrounding the use of social media in marketing. As discussed in Chapters 10 and 11 of the course text and this week's required article, the use of social media within marketing plans provides opportunities for marketing departments to improve customer contact and brand awareness. Based on your chosen HCO, how would you implement the use of social media (e.g., Facebook, Twitter, Linkedin, Myspace, YouTube, and other platforms) into your marketing plan? Lastly, based on HIPAA policies, what legal and ethical issues need to be considered when implementing social media as a marketing tool?
Some means of resolving negotiations impasses involve economic weapons (e.g. strikes and lockouts). There are other means of impasse resolution that do not involve the use o
Preparation for collective bargaining involves four steps. Pick a step to discuss and describe what happens in this step. Which of the steps do you think is the most importa
Imagine you have just been promoted to be the president of your company. You are tasked to create a culture that thrives on team building. Incorporate strategies that you w
After viewing the video, describe how being a global citizen in the world of advanced technology can be beneficial to your success in meeting your personal, academic, and pr
Critically analyse, with examples, the challenges that HR faces, and will face, in the increasingly global business environment. Illustrate your answer with examples from th
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