What is minimum pricing, Strategic Management

Assignment Help:

Q. What is Minimum pricing?

The minimum transfer price an internal seller would accept will depend on whether it has spare capacity to utilise or not.   

If spare capacity exists the relevant cost and therefore minimum price to a seller would be the variable (marginal) cost of production e.g. extra cost of making and selling one more unit.  Variable (marginal) cost would be the only cost considered by a seller because fixed overhead is normally unavoidable and would not change if supply did or did not take place. The variable (marginal) cost represents the absolute bare minimum transfer price to a seller, in circumstances of spare capacity, at this price, the seller would be indifferent but not out of pocket.  Marginal costing may also be appropriate when no intermediate market exists for the seller e.g.  Seller can only sell to an internal customer and no external customers are available.

If full capacity exists, the seller would have to turn away external customers and business will be lost if further internal supply were to take place.   Because of this dilemma the seller would normally want a minimum price at least equal to the external market price it would normally charge when selling to external customers, this is assuming there is no difference in the cost of supplying internal or external customers e.g. differences in packaging, delivery or marketing costs, in which case the price would normally be adjusted. 

The minimum transfer price for a seller at full capacity is generally the external market price, if for some reason the seller maybe discontinuing other products to supply internally, then the minimum price would be the variable (marginal) cost of production and the lost contribution from discontinuing other products for internal supply to take place e.g. the variable cost and contribution lost being the opportunity cost.


Related Discussions:- What is minimum pricing

Strategy and employee performance, Select an existing business that aligns ...

Select an existing business that aligns their business strategy with employee performance. You may also use your own company. Consider the effect this alignment has had on sustaini

Dimensions of common national cultures, Hofstede's dimensions of common nat...

Hofstede's dimensions of common national cultures Power distance. Extent to that people accept inequality of power. Uncertainty avoidance. Tolerance for uncertainty o

Components of the cost of production, Components of the cost of production ...

Components of the cost of production Any sustained rise in input prices usually lead to an increase in productprices through the cascading effect. The major components of the c

Mclaren Group, How has McLaren overcome the market entry barriers that are ...

How has McLaren overcome the market entry barriers that are present in the mass car market?

Show the dimensions of culture, Q. Show the dimensions of culture ? Di...

Q. Show the dimensions of culture ? Dimensions of culture can help management determine  Leadership style e.g. if 'high power distance' then autocratic management exp

Groups and teams, groups and or teams will solve effectiveness and efficien...

groups and or teams will solve effectiveness and efficiency in 21st organisations.discuss

Miss, how much for a dissertation 15,000 words due in June with the topic i...

how much for a dissertation 15,000 words due in June with the topic is Strategic management? thanks

Social choice mechanism, Assume a city of 1 million people, 75% of who are ...

Assume a city of 1 million people, 75% of who are willing to pay $1 maximum (each) to clean up pollution. The rest of the population is willing to pay $100 each to clean up polluti

Models of strategic management, your own company. Consider how this organiz...

your own company. Consider how this organization has developed their strategic management. Then write an original article addressing how this organization selected a model of strat

Develop a strategy for an organisation, Design a comprehensive Change Manag...

Design a comprehensive Change Management Strategy for your organisation/division/unit and with that (strategy) make sure that organisational diagnosis/analysis are addressed and cr

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd