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What is Matrix Organisation?
Matrix Organisation:
This organization is used while an organization has to handle several of projects, ranging through small to huge. While a pure project structure is superimposed onto a useful structure, the outcome is a matrix structure. Project structure gives a horizontal lateral dimension to the traditional vertical orientation of functional organization structure like spcified in the given diagram.
Explain the factors that affect the choice of distribution channel that a company uses. describe the functions of wholesalers in the distribution chain
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