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QUESTION
Marketing has been practiced ever since humans engaged with trade and has evolved in line with changes in technology.
(a) What is an e-marketing?
(b) Explain 10 benefits of e-marketing as compared to traditional marketing?
(c) What are the advantages and disadvantages of using E-mail as a marketing medium?
Problem 1 (a) Exposure to mass media is the cultural universal that defines the modern world. Explain the influence of the mass media on gender roles. (b) Cultural diversit
A clean environment is a basic component of quality service and is thus important for the development of travel, tourism and hotel industries. The sustainable prosperity of travel,
Firms are concerned about the cost of absenteeism (employees either arriving late to work or leaving early from work). When firms tell employees that their pay will be deducted for
Today is your first day working for MarmaMed, a firm that produces and sells a small range of medical diagnostic products. MarmaMed’s main product is the DiagnoKit™, a simple-to-us
? A) Concentrating on a particular feature of a product or service to attain differentiation ? B) Concentrating on differentiation as the primary means of achieving competitive
QUESTION With the popularity of the Internet and its global acceptance as a business tool, the company is thinking firmly of providing email addresses and internet access to al
Question One: (2.5 Marks) Suppose you are a senior manager in a global management consulting company. Which conflict management style do you think is the best and would you adopt
Question 1: (a) Explain the importance of good communication in your organisation or in any organisation of your choice. (b) Describe the major barriers to good communicati
Use the features of Charismatic Leadership to analyse the man or woman.
Attend to machines predominantly only when the machines breakdown ( breakdown maintenance or BM) Breakdown maintenance = BM
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