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Types of Research Design:The marketing research designs are classified on the basis of the fundamental objectives of the research. They may be exploratory or conclusive.1. Exploratory Research
a.Search of secondary data and literature search
b. Survey of knowledgeable persons or experience survey
c. Case study2. Conclusive Research
a.Descriptive longitudinal study
b. Cross sectional study
c.Experimentation and ex post facto research design.
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Assume the economy is presently in recession, and the exchange rate if fixed using the IS-LM model. a) Describe and show the economy adjustment ( in the medium run) b) Describe
Formal Designs: In formal designs the researcher randomly assigns treatments to randomly selected test units whereas in informal design careful assignment of treatments was no
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