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Illustrate why marketing research is important to a firm specially in a competitive market situation
Describe the concept of market segmentation, targeting and positioning (STP''s) with a typical example of either a product or an organization you are familiar with.
1. Sam is a shift leader in the area of a plant that produces extruded plastic parts. Sam's supervisor has asked Sam to reduce the average changeover time on his shift from 10 minu
Can brand promotion technique benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers?
Product policies: Product policies are the general rules set up by the management itself in the marketing product decisions. Products of a firm are the backbone with which p
What is Brand Personality? Brand Personality: In totality brands comprises more meaning and significance than tangible or perceivable product some to give. It is a highly
what is test marketing? explain the various approaches that are followed by FMCG companies in test marketing.
What is the product planning and development in scope of marketing? Product planning and development in function of research: A product is something that is given by a bus
Considering the concept of product life cycle, where would you put video games in their life cycle
What is Blackberrys situational analysis and market position
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