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Q. Benefit segmentation in consumer behaviour? The benefit segmentation approach is foundation upon the belief that it is possible to measure consumer value systems in detail t
for luxury cars
Q. Factors that influence the effectiveness of operant learning ? Numerous factors influence the effectiveness of operant learning. Generally the closer in time the consequen
Consumer Involvement : Involvement demotes to a person's perceived relevance of the object based on their inherent needs and values and interests. Involvement is able to
Deemed Exports: It refers to those transactions in which the goods supplied do not leave the country and the payment for such goods are made in India. The supply of goods shall be
Consumers are connect in both internal and external information search. Internal search engages the consumer identifying alternatives from his or her memory. For certain s
TYPES OF LOSSES: Let us now discuss the extent of loss coverage provided in the insurance policy. For this purpose, you should first understand the mean of the term of "Loss".
Question 1: "Marketing research ethics refers to taking an ethical and above-board approach to conducting marketing research that does no harm to the participant in the process
Advance against Retention Money: Banks grant advances against retention money, which is payable within one year from the date of shipment. The advances granted upto 90 days. If su
In 2009, Research New Zealand conducted a survey on small businesses in New Zealand. Small businesses were defined as enterprises with 19 or fewer employees. 501 small business
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