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Q. Learning model of consumer behaviour?
Learning model: Classical psychologists have been concerned in the formation and satisfaction of needs as well as tastes. They dispute that living beings were influenced by both innate requires such as the primary needs of thirst, sex, hunger, shelter and learned needs like fear & guilt. A drive or else internal stimulus which when directed towards a drive reducing object becomes a motive. The a variety of products or service will act as a stimulus to satisfy drives.
For instance if you are hungry you will be driven towards food which subsequent to consumption will reduce the drive and provide and provide satisfaction.
Q. Define Post-purchase evaluation? Post-purchase evaluation - Cognitive Dissonance The final phase is the post-purchase estimation of the decision. It is general for custom
Q. What do you mean by Trait theory? Trait theory is a main departure from the qualitative or subjective approach to personality measurement. It postulates that persons possess
Q: Give a descriptive overview of organizational buying behavior? Ans: Selling strategies that objective the organisational customer and use the concept of the buying centre bu
Explain the significance of pilot testing in questionnaire building. Answer Once preliminary questionnaire has been developed a researcher must test the questionnaire on a
Legal Framework : Section 50 of the Indian Customs Act requires the exporter to file a declaration in a prescribed form and submit supporting documents to enable the customs autho
Discuss about the Objectives of Research All researchers aim at finding answer to questions by implementing certain scientific procedures. Research investigates truth, which is
Write a short note on DAGMAR
Determine the types of stratified random sampling There are two kinds of stratified random sampling; (a) proportionate stratified sampling (b) disproportionate stratified sampl
The sampling frame is the list of all units comprising the population from which a sample is to be draw if the sampling frame is incomplete or inaccurate its use will give rise to
SMALL EXPORTER'S POLICY : The small exporter's policy is basically the standard policy. It incorporates certain improvement in terms of cover, in order to encourage small export
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