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Interaction - Service Process Matrix
Interaction refers to the degree to which the customer can intervene in the process (eg in a restaurant, the customer may call a waiter at will). This should not be confused with duration of customer 'contact': for example, university lectures are high in such 'contact' but comparatively low in 'interaction'.
Describe the advantages and disadvantages of the various methods of data collection.
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Access - Customer Satisfaction and Service Quality Involves approachability and ease of contact. It means: the service is easily accessible by telephone (lines are not busy an
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What colour are the Amazon River dolphins
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