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Interaction - Service Process Matrix
Interaction refers to the degree to which the customer can intervene in the process (eg in a restaurant, the customer may call a waiter at will). This should not be confused with duration of customer 'contact': for example, university lectures are high in such 'contact' but comparatively low in 'interaction'.
Air travel Mountain Airlines for the past 18 weeks was: Week Passengers 1 405 2 410 3 420 4 415 5 412 6 420 7 424 8 433 9 438 10 440 11 446 12 451 13 455 14 464 15 466 16 474 17 47
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