Exploratory research , Management Theories

Assignment Help:

Exploratory Research:

Exploratory research studies are also termed as for mutative research. The main purpose of such studies is that of formulating a problem for more precise investigation or of developing the work hypotheses from an operational point of view. The major emphasis in such studies is on the discovery of ideas and insights. As such the research design appropriate for such studies must be flexible enough to provide opportunity for considering different aspect of a problem under study.

In the case of exploratory research the focus is on the discover of ideas. In a business where sales have been declining for the past few months the management may conduct a quick study to find out what could be the possible explanation the sales might have declined on account of a number of factors, such as the deterioration in the quality of the product of the product increased competition inadequate or ineffective advertising lack of efficient and trained salesmen or use of the wrong channels of distribution. In such a case an exploratory study may be conducted to find the most likely cause.

An exploratory study is generally based on the secondary data that are readily available. It does not have a formal and rigid design as the researcher may have to change this focus or direction depending on the availability of new ideas and relationship among variables. An exploratory study is in the nature of a preliminary investigation wherein the researcher himself is not sufficiently knowledgeable and is therefore unable to frame detailed research questions.


Related Discussions:- Exploratory research

Group discussion - type of qualitative method, Group Discussion: The s...

Group Discussion: The second qualitative methods mentioned above is group discussions (Also referred to as focus groups). In this types of research method the researcher

Contingency approach, Contingency Approach:   Industrial behavior rel...

Contingency Approach:   Industrial behavior relies on a contingency approach to management in both theory and practice. Two people can act another way in the same condition,

Macville case 2, #quCase study 2 You have been requested by your manager t...

#quCase study 2 You have been requested by your manager to develop a strategic presentation for use in recruiting potential staff and interns to your organisation estion..

Consumer behaviour, how the market segmentation relates to marketing concep...

how the market segmentation relates to marketing concept

Case study, What structural change is indicated at Plaza Inn

What structural change is indicated at Plaza Inn

Theory of needs, Theory of Needs David McClelland proposed that th...

Theory of Needs David McClelland proposed that three requirements are important in organizational settings for understanding motivation: 1. The requirement for achievem

Census and registration data, Census and Registration Data: Census and...

Census and Registration Data: Census and registration data have become very comprehensive census but it now extends to many areas. a.Census of Population: A census of the

Advantages and disadvantages of statistical methods, Advantages of Statisti...

Advantages of Statistical Methods: a.Involve relatively large number of observations. b.Analysis is more objective. c. Averages and percentages are calculated. d.Permits the rese

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd