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QUESTION
E-Marketing is the use of digital technologies to help promote and sell goods or services. It is described as a revolution for the marketing industry.
(a) List and briefly explain five benefits specific to e-marketing.
(b) Explain three ways to promote a website.
(c) What are the limitations and advantages of using email to reach potential new customers?
Information System influences the way a business operates and calls for an in-depth re-organisation of the way business is done in order to adapt to the information system implemented. Discuss.
What are the types of Entrepreneur on the type of Business? Classification of Entrepreneur based on the type of Business: a. Industrial Entrepreneur: It is an entrepreneur
Problem 1 (a) Explain what is done during the subsequent audiovisual production phases: (i) Pre-production (ii) Production (iii) Post-Production (b) Mention one prod
QUESTION 1 a) Explain the strengths and weaknesses of Corporate Social Responsibility (CSR) b) Discuss the challenges faced by a government in the implementation of CSR poli
As a Sales Manager, prepare a one page report in memo format addressed to the VP Marketing, providing sales updates for a newly launched FMCG product
Question 1: (a) What is Leadership? (b) What are the three critical situational variables identified by Fiedler? If these are very favorable, what is the most effective styl
QUESTION 1 (a) There are variations in the nature of reference service provided by one type of library to another. Explain. (b) Give examples in support of your answer.
Question: (a) What is the relevance of an Initial Public Offering (IPO) for an Internet startup? (b) Consider the following extract from Google's IPO filing document
QUESTION Growth and development can be influenced by two sets of factors- The first set of factors cannot be easily modified. They are what we call inherited characteristics
Explain the risk-taking capability of an entrepreneur. Risk-Taking Capability: Risk is inseparable and inherent element of entrepreneurship. He supposes about the uncerta
QUESTION 1 Discuss the merits and demerits of examining public policy from the perspective of the rational model. QUESTION 2 Discuss the ‘Pros' and ‘Cons' for governmen
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