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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Question 1: (a) Show what is meant by the managerial environment? Illustrate your answer with specific examples using both internal and external environmental influences within
mr vincent the manager
WHICH TYPE OF DEPARTMENTALIZATION IS PRACTICED BY ADIDAS? ELABORATE
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QUESTION Suppose you are the Chief Information Officer (CIO) of a multi-national organization and you are making a case to the organization's management for the implementation
Passing of Bills: The various jobs involved in the Bill Passing Work are: • Checking • Certifying • Passing • Transmitting A, serious risk involved in
COMPONENTS OF HRD Organisations should facilitate Human Resources Development by allocating adequate resources to exemplify the HRD philosophy that valuing human beings consci
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