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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Age of Inventory - evolution of catalogue: Such simple lists were attempted in good numbers in the succeeding periods (900 A.D. - 1100 A.D.). Louis Pious (814-840 A.D.) issued
Question 1 Describe the strategy planning tools of Ansoff matrix and BCG matrix Question 2 Describe the approaches used to screen projects Question 3 Explain any 3 par
FEATURES FOR THE BEST PHYSICAL FORM OF LIBRARY CATALOGUE: Despite the widespread use of the computer for cataloguing, a great many catalogues in the conventional format, such
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Q. How is the cost of FCA best defensible to the public? FCA is not a fixed product it is an approach, it is potential to tailor a cost-effective FCA system to meet the require
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Q. Will the use of fca dispirit communities from allowing the environment while they consider solid waste management options? No. While FCA only obtain into account the tangibl
NON-BOOK MATERIALS: The term "non-book materials" (=NBM) includes four categories of information sources drawn from the second edition of the Anglo-American Cataloguing Ru
Question 1 In the recent times, operations are considered from end to end of value chain which means the operations that start from sourcing of materials and other inputs to succe
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