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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Question : (a) What are the skills required from change agents in order to manage the different kinds of change effectively? (b) What are the four basic change management st
Full leather binding: Full leather binding means that whole of the card board is covered by leather. Books which are very expensive and are rare may need this kind of binding.
QUESTION 1 When one considers an ordinary organizational culture alongside a Total Quality Management organizational culture, some clear differences can be identified Based
Drawbacks Pooling up the necessary funds to opt for centralized cataloguing may be difficult for some libraries. Because of local variations it may be difficult to go
Question 1 Write break down or corrective or remedial maintenance. Question 2 Explain the planning principles in maintenance management, Question 3 The principles used i
ecording of References or Information: Every literature searcher develops his own style of taking notes of references, While every effort should be made to optimise the time a
The Kardex System: This system was introduced by the Remington Rand of India, Ltd. It is a type of visible record system maintained in a steel filing cabinet. Each unit cabine
#questIf you were one of the other foremen, what could you do to make Rajinder’s transition easierion..
QUESTION a) Describe cost benefit analysis as used to appraise large public sector investments b) Compare as well contrast cost benefit analysis with investment appraisal
Question 1 What do you mean by ‘Purchasing cycle'? Explain the steps in purchasing cycle Question 2 What is vendor registration? Explain the vendor status and the process
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