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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of
i. PR and marketing and ii. PR and advertising.
(b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, Explain the steps needed for activating a PR campaign. Use a relevant example to describe the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
QUESTION 1 (a) Elucidate the steps involved in the Human Resource Planning Process (b) Give four major reasons explaining the importance of Human Resource Planning in organi
Question 1 Suppose you are the CEO of MS Bank Corporation. Your bank is facing interest rate risk which has affected its operation significantly. Expalin the factors that influenc
HRD Process HRD is a continuous process and not merely a set of planning, and setting of mechanisms, instruments, techniques, etc. The mechanism and techniques such as perfor
Question 1: (a) Describe, with the use of examples, Lewin's model of organisational change. (b) Explain either the "action research model" developed by Cummings & Huse or th
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Question: (a) A HF digital radio data link operates over a distance of 1000 km. Depending on transmission frequency, reflection can occur from the F2 region of the ionospher
Question 1 (a) Using examples, describe the process of communication, including the different elements of the communication process. (b) Show the different functions of co
Communication in Negotiations In this section, we will analyse the importance of communication, both verbal and non-verbal. Negotiators understand the importance of effective
(a) Define the term Public Relations as per the British Institute of PR and explain the relevance and interdependence of i. PR and marketing and ii. PR and advertising.
Loose assemblage is assembling together of two or more of: subjects (basic or compound) isolate ideas (in one and the same facet, or isolate ideas in one and the same array)
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